The dog training world is deeply divided.

There are trainers who rely on tools to control dogs and suppress behaviours. There are trainers who work hard to avoid causing any discomfort at all. And between those two ends is a huge spectrum of approaches.

On top of this, dog training is an unregulated industry. Anyone can put up a website, print a business card, and call themselves a dog behaviour expert—regardless of education, experience, or competency.

It’s frustrating. I get it.

We care deeply about dogs. That care can quickly turn into burnout when we see dogs being trained in ways that don’t align with our values—no matter which side of the training fence we’re on. It’s easy to become angry. Easy to blame. Easy to widen the divide.

Add social media and its algorithm-driven echo chambers, and it becomes almost impossible for the average dog owner to sort through the noise, the marketing, and the hype to figure out what’s actually best for their dog.

It is very, very hard.

Many people come to me already using tools I wouldn’t choose, asking about methods I wouldn’t use. They are always welcome. Questions are welcome. Conversation is welcome. That’s how we educate—not through preaching, shaming, or judging.

This is why I offer free discovery calls. Before anyone commits to private training, we talk. We make sure our values are aligned, even if our tools or techniques aren’t perfectly matched. Respect and honesty matter.

I can be open, respectful, and kind—and still set boundaries.

Kindness does not mean saying yes to everything.
Kindness does not mean abandoning your values.

If a conversation is heading in a direction you don't want to go, setting boundaries can sound like:

• “This isn’t something I’m interested in discussing.”
• “I wish you the best, but I can’t be part of this type of training.”
• “I’ll be here if you’re ever curious about a different approach.”

You can be:

• Kind and assertive
• Soft and strong
• Gentle and grounded

The most effective leaders aren’t loud or forceful. They’re calm. They’re clear. They respect themselves—and others.

Be kind to your dog and to the people around you.
But don’t confuse kindness with making yourself small. Don't confuse respect with going along with things that make you feel 'icky'.

​
And don’t give up your yourself and your values in the name of “being nice.”

​

​
​

​

"GOOD BOY!"

3 Steps to Helping Dogs with Big Feelings

⏰ Jan 14th 2026 at 6PM PST

Can’t join live? Don’t worry, you’ll get the recording!

​

If your dog is struggling, it's not your fault. The dogs of today are often unlike dogs from years ago who would just seamlessly fit into a family's daily life as long as they got regular walks.

In this webinar, we will talk about why some dogs need... different. Not necessarily more, but different things than you might think they need.

🤔 Understand why your dog struggles so much to do 'normal dog' stuff.

💡 Learn what your dog needs in order to succeed

Come with your questions, or email me your questions ahead of time if you are not able to make it live.

✅ Perfect for puppies, adult dogs, and reactive dogs

✅ Short, fun games you can weave into daily life

​

Grab your seat!

​

P.S. If you’re looking for deeper support and training with a clear plan after the webinar, enrollment for my brand new Dream Dog program will open during the webinar.